Friday, October 26, 2012

A Massive Expansion for Intel Facilities


` Intel corporation has announced recently that it will expand its D1X research fab located in Hillsboro (Seimers, 2012). Intel revealed the project for the first time in 2010 during a conference in a Hillsboro facility. During the conference, they announced that the facility will be Intel's most developed fab (Seimers, 2012). It includes a large room area of around 200,000 square-feet. Moreover, it was decided that the company will name its $6 billion D1X fabs as Mod1 and Mod2. Those two fabs are going to be the nursing home for developing the new generation of chips that won't hit the market before 2020's (Seimers, 2012). In addition, Intel's announcement will be welcomed by the construction trades, whose work at Ronler Acres will now continue for at least two more years” (Seimers, 2012). it is forecasted that this new project will create a huge number of construction jobs when it starts in 2013 (Seimers, 2012).
The article was written by Erik Siemers, a business journal staff writer for the Portland Business Journal. Also, it is obvious that the writer was following the story for a while now. I find this source credible as the Portland Business Journal is a well known news network. Nevertheless, it provides all the information needed for it to be a credible source. Although the article is very well written and constructed, the author jumps from present to past without a connecting phrase. And this can make it a little confusing for the reader wether its recent or not.
What's interesting in this article is the facts stated. Although Intel is lost it's place in the market, they still have alternate plans. The new fabs will help discover some new technologies that can help the corporation differentiate it self from competitors. Moreover, this article taught me about planning ahead. And this is a very good lesson for my future career goals. It helped understand that sometimes having a plan B can be vital for survival. Also, when I read this article, I asked my self, how fast can this project throw Intel back into the game?
The author doesn't seem to care about who's reading the article. He starts with a vague set of information about the project without talking about it first. Also, the author needs to consider the audience of his work as he states the information ( Locker, Kaczmarek, 20-23).

Work Cited:
Seimers, Erik. "Intel Plans Massive Expansion to $3B D1X Fab." - Portland Business Journal. N.p., 24 Oct. 2012. Web. 26 Oct. 2012. <http://www.bizjournals.com/portland/news/2012/10/24/intel- plans-massive-expansion-to-3b.html>.
Locker, Kitty O., and Stephen Kaczmarek. "Communicating Across Cultures." Business Communication. 5th ed. N.p.: n.p., n.d. 20-23. Print. Building Critical Skills.




1 comment:

  1. I liked this article a lot. Its interesting to see how this company is going to be competing with the other big hitting tech companies such as apple and microsoft and how the are adapting to meet the needs of the consumer for stronger and faster processing capabilities.

    ReplyDelete